ΒιΆΉΣ³»­

ΒιΆΉΣ³»­

Content Creation Program


The Bachelor of Arts in Content Creation program at ΒιΆΉΣ³»­ prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at ΒιΆΉΣ³»­?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
ΒιΆΉΣ³»­ alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 β€” a 7.5 Γ— increase β€” according to a recent report by the . 

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience β€” a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor

      For non-majors, the minor in Communication provides a solid background in the fundamentals of effective communication.


    Learning objectives


    News-Publications-Research- Banner

    PolitiFact Workshop returns to Jandoli Institute at ΒιΆΉΣ³»­

    Feb 16, 2023, 10:07 by Beth Eberth
    The Jandoli Institute has begun its fourth workshop for ΒιΆΉΣ³»­ students.

    The Jandoli Institute has begun its fourth workshop for ΒιΆΉΣ³»­ students.

    The workshop, conducted by PolitiFact Senior Correspondent Louis Jacobson and Jandoli Institute Executive Director Richard Lee, provides students with the opportunity to check facts and produce articles that will appear on PolitiFact and PolitiFact New York, the organization’s New York edition, which is a partnership with the Buffalo News.

    A team of seven students began training on Monday and will work on stories throughout the spring semester.

    β€œThis is exactly the kind of work our students should be doing,” said Aaron Chimbel, dean of ΒιΆΉΣ³»­β€™s Jandoli School of Communication. β€œPolitiFact does crucial work to help the public navigate the flood of information coming at them every day. I am proud so many of our top students are engaging in this important public service.”

    Since the program began in 2020, ΒιΆΉΣ³»­ students have written 34 articles for PolitiFact, one of the nation’s leading fact-checking sites. The articles may be accessed at .

    Founded in 2007, uses traditional journalism techniques to investigate the accuracy of claims in politics, then provides an overall β€œTruth-O-Meter” rating ranging from True to Pants on Fire. Articles appear on its PolitiFact.com website and are reprinted by its media partners across the country. PolitiFact is owned by the nonprofit Poynter Institute for Media Studies and employs reporters and editors in St. Petersburg, Florida, Washington, D.C., and half a dozen other cities.

    The , a part of the Jandoli School of Communication at ΒιΆΉΣ³»­, serves as a forum for academic research, creative ideas and discussion on the intersection between media and democracy.

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    ΒιΆΉΣ³»­ the University: The nation’s first Franciscan university, ΒιΆΉΣ³»­ is a community committed to transforming the lives of our students inside and outside the classroom, inspiring in them a lifelong commitment to service and citizenship. ΒιΆΉΣ³»­ was named the #5 regional university value in the North in U.S. News and World Report’s 2022 college rankings edition.