ΒιΆΉΣ³»­

ΒιΆΉΣ³»­

Content Creation Program


The Bachelor of Arts in Content Creation program at ΒιΆΉΣ³»­ prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at ΒιΆΉΣ³»­?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
ΒιΆΉΣ³»­ alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 β€” a 7.5 Γ— increase β€” according to a recent report by the . 

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience β€” a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor

      For non-majors, the minor in Communication provides a solid background in the fundamentals of effective communication.


    Learning objectives


    News-Publications-Research- Banner

    Congress to Campus to bring former members of Congress to SBU for dialogue, public forum

    Oct 24, 2023, 13:01 by User Not Found
    Two former members of the U.S. House of Representatives will visit ΒιΆΉΣ³»­ Nov. 13 and 14 to meet with students and hold a public forum as part of the Congress to Campus program. ο»Ώ


    ST. BONAVENTURE, N.Y., Oct. 24, 2023 β€” Two former members of the U.S. House of Representatives will visit ΒιΆΉΣ³»­ Nov. 13 and 14 to meet with students and hold a public forum as part of the Congress to Campus program.
     

    Hartzler and LaRocco for webVicky Hartzler (R-Missouri), who served the U.S. House from 2011 to 2022, and Larry LaRocco (D-Idaho), a House member from 1991 to 1995, will participate in two days of activities on campus.

     
    The public forum, free and open to all, will be held from 7-8 p.m. Monday, Nov. 13, in the University Conference Center in Doyle Hall. Hartzler and LaRocco will address issues and controversies expected to arise in the 2024 elections.
     
    ΒιΆΉΣ³»­ is a regular participant in Congress to Campus, the flagship program of the Association of Former Members of Congress. Every two years, the university welcomes to campus bipartisan teams of former members of Congress, congressional staff, and American diplomats for two days of classroom visits and dialogue with students.
     
    The visit is intended to bring today’s issues to the forefront and showcase the benefits of healthy partisanship and civility within disagreement. Congress to Campus also provides students with unique perspectives into careers in public service, including how to run for political office, managing work/life balance on Capitol Hill, and the thrill of debating legislation on the House or Senate floor.
     
    The ΒιΆΉΣ³»­ program is organized by the Department of Political Science at ΒιΆΉΣ³»­, under the direction of Dr. Josiah Lambert, retired associate professor of political science. Lambert continues to teach at the university as an adjunct instructor.
     
    β€œAmerican politics are becoming increasingly fraught, as U.S. allies face major wars in the Middle East and in Ukraine,” Lambert said. β€œMeanwhile, as of Oct. 23, the U.S. House of Representatives has lacked a speaker and been unable to conduct business, including providing funding for our allies or a budget for the executive branch.
     
    β€œOur guests are coming to ΒιΆΉΣ³»­ in the spirit of compromise to discuss ways for the United States to address these challenges in a bipartisan manner. They will meet with students and others to demonstrate how Democrats and Republicans can work together to promote the national interest in these challenging times.”
     
    Hartzler and LaRocco will begin their visit with a Monday morning meeting with University President Dr. Jeff Gingrich. They will engage with students in several morning classes before having lunch with student leaders on campus. Afternoon activities include meeting with student members of campus media organizations, a reception and dinner, followed by the 7 p.m. community forum.
     
    On Tuesday, Hartzler and LaRocco will visit two classes in the Jandoli School of Communication and participate in a Model Senate session in which they will serve as β€œexpert witnesses,” giving testimony to a Model Senate committee. Their visit ends following lunch with Model Senate students.
     
    To learn more about Hartzler, LaRocco, and Congress to Campus, visit www.sbu.edu/c2c.
     
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    ΒιΆΉΣ³»­ the University: The nation’s first Franciscan university, ΒιΆΉΣ³»­ is a community committed to transforming the lives of our students inside and outside the classroom, inspiring in them a lifelong commitment to service and citizenship. Out of 167 regional universities in the North, ΒιΆΉΣ³»­ was ranked #6 for value and #14 for innovation by U.S. News and World Report (2024).