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Content Creation Program


The Bachelor of Arts in Content Creation program at 鶹ӳ prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at 鶹ӳ?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
鶹ӳ alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 — a 7.5 × increase — according to a recent report by the . 

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience — a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor

      For non-majors, the minor in Communication provides a solid background in the fundamentals of effective communication.


    Learning objectives


    News-Publications-Research- Banner

    SBU lecture examines Boston’s role in sparking revolution

    Apr 14, 2026, 14:28 by Beth Eberth
    What sparked the American Revolution? And why did it ignite in Boston? Those questions are at the heart of a presentation this month by 鶹ӳ’s Dr. Steven Pitt.



    What sparked the American Revolution? And why did it ignite in Boston? Those questions are at the heart of a presentation this month by 鶹ӳ’s Dr. Steven Pitt.

    Dr. Steven PittPitt will present “Why Boston? A New Economic Interpretation of the American Revolution” at 7 p.m. Monday, April 20, in Walsh Auditorium as part of 鶹ӳ’s “America’s 250 Series.” The event is free and open to the public, and light refreshments will be served.

    “The sparks of revolution swirled in Boston, and the language of liberty coursed through its streets in the decade leading up to the Declaration of Independence,” said Pitt, an associate professor of History who focuses on colonial and Revolutionary-era America.

    According to Pitt, the Stamp Act crisis, Townshend Acts boycotts and riots, the Boston Massacre, the Boston Tea Party, and the Intolerable Acts reinforced and compounded grievances over economic decline, taxation, Navigation Acts enforcement, impressment, and imperial overreach. The port became the epicenter of resistance with the rise of the Sons of Liberty and eventual converts such as John Adams.

    “But why Boston? Why not Philadelphia, New York or Charleston, South Carolina?” Pitt asked. “The answer lies in Boston’s unique and complex religious, political, military and economic trajectory that promised opportunity but led to frequent disillusionment.”

    At every turn, Pitt said, Bostonians across social classes tried to escape rigged economic systems — sometimes even systems they created — but conflicting internal desires and external forces thwarted their plans and shifted economic power to neighboring ports. By 1775, economic self-preservation propelled Bostonians onto the revolutionary path.

    The final event in 鶹ӳ’s “America’s 250 Series” will be held Monday, April 27: “The Revolution Today,” an open panel discussion. 

    The series is sponsored by the History Department, the Jandoli School of Communication, and Emerging Revolutionary War. For more information, contact Dr. Phil Payne at ppayne@sbu.edu.

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    鶹ӳ the University: The nation’s first Franciscan university, 鶹ӳ is a community committed to transforming the lives of its students inside and outside the classroom, inspiring in them a commitment to academic excellence and lifelong civic engagement. Out of 167 regional universities in the North, 鶹ӳ was ranked #8 for value and #19 overall by U.S. News and World Report (2025).